Recent Posts

Good Email Subject Lines

Marketing

The Best Email Subject Lines Have One Thing in Common

It’s hard enough to get someone to give you their email address. With the amount of email the average person gets every day, it’s also difficult to get your emails actually opened. So how can you ensure that your email messages get read? The key to achieving a high open rate is a really good subject line.

Accrual vs Cash Basis Accounting

Finance

Cash Accounting vs. Accrual Accounting

One of the first decisions you’ll have to make regarding the financial management of your business is which accounting method to use. Cash accounting is more popular and user friendly. Accrual accounting is more accurate in many ways and some businesses are required to use it. Learn more about both here.

Protecting Intellectual Property Rights

Start Up

How to Protect Your Intellectual Property Rights

It seems like for every innovative product, clever campaign, or distinctive brand there’s always an imitator. So how can you safeguard your intellectual property from being stolen, copied, or counterfeited? Patents, trademarks, servicemarks, and copyrights offer protection and allow you to pursue damages from infringers.

Business Plans

Start Up

What Is a Business Plan and Why Do I Need One?

If you’ve never written a business plan before, you might not be comfortable creating one. Maybe you’re wondering if you really need one or not. All business owners can benefit from writing a business plan. Creating a business plan forces you to thoroughly examine your business idea and provides a blueprint for growth.

Small Business Payroll Outsourcing

Finance

Should Your Payroll Be Outsourced?

Doing the payroll on your own can be a huge headache. One mistake can result in angry employees or penalties and fines from your local government or the IRS. Luckily, there are many payroll services targeted toward small businesses that can prepare your paychecks, direct deposits, and payroll taxes for you.

Small Business Email Marketing

Marketing

The Benefits of Email Marketing for Small Business

Compared to other forms of marketing, email marketing is highly accessible to most small businesses. Email can prove to be extremely effective for relationship building, retaining customers, capturing new leads, and achieving a solid return on investment for every dollar you spend on your email campaigns.

Buying a Business

Start Up

Buying a Small Business vs Starting One

Buying a small business comes with numerous advantages over starting a business from nothing. While buying a business can be a faster path to success it’s not without its potential pitfalls. It may not be for everyone. Discover the advantages and disadvantages of buying a small business.

Government Grants for Small Business

Finance

Government Grants for Small Business

Government grants for small businesses exist, but it’s not like free money just falls from the sky. Getting a grant is not easy and not everyone is qualified. There are also government grant scams to look out for. That said, your business may qualify to receive grant money from your state or the federal government.

What Should I Put in My Business Plan?

Start Up

The Parts of a Business Plan Explained

Your business plan doesn’t have to be long or elaborate in order to be useful. What goes into a business plan depends on who’s going to be reading it. If it’s just for you, you can leave out entire sections that would only be of interest to investors or bankers. If you’re seeking funding, then your business plan will have to be more thorough.

Veterans Small Business Loans

Finance

Small Business Loans for Veterans

Small business loans for veterans are available to help vets start a small business or expand an existing one. While the program is for veterans and spouses of veterans, it is not administered by the VA as a lot of people assume. Learn what you need to know about veterans small business loans here.